The Chairman of Bendel Insurance FC, Jarrett Tenebe, met FIFA-licensed agent Drew Uyi in London to discuss repositioning the club globally ahead of 2026/2027 season.
The meeting centred on strategies to enhance the club’s international profile through player branding, global marketing, talent development, and commercial partnerships.
The discussions also explored initiatives aimed at increasing the international visibility and marketability of Bendel Insurance players while strengthening the club’s reputation as one of Nigeria’s leading football institutions.
A major highlight was the proposed introduction of a structured athlete-branding programme designed to equip players with a professional image, stronger digital presence, and improved media visibility to attract international clubs, scouts, and sponsorship opportunities.
Tenebe reaffirmed his commitment to building a more competitive and commercially viable Bendel Insurance FC, stressing the need for innovation, professionalism, and strategic partnerships in modern football.
He said the club remained focused on creating opportunities that would improve player development and position Bendel Insurance for sustained success both locally and internationally.
Uyi, a FIFA Licensed Football Agent, International Brand Strategist, and Founder/Chief Executive Officer of DD Eleven Group Ltd, expressed readiness to support the club’s vision through his international football network and expertise in player branding.
He noted that talent alone was no longer sufficient in today’s football industry, adding that effective branding had become essential in increasing player value and creating global opportunities.
Both parties expressed optimism that the London meeting would lay the foundation for a productive collaboration aimed at raising the international profile of Bendel Insurance FC and preparing the club for a successful 2026/2027 football season.
They said planning was already underway to implement the agreed initiatives as part of the club’s long-term strategy for sustainable growth and excellence. (NAN)